ORLANDO, Fla. (May 31, 2016) – Southern Ford Dealers have signed a multi-year agreement with Orlando City SC, becoming the Official Non-Luxury Automotive and Sponsor of the Club and its new stadium.
“I’m proud of the work our teams have done to create engaging activations for our fans across many levels of our Club,” said Rob Parker, Orlando City’s vice president of corporate partnerships. “It’s a testament to the genuine connection and understanding our new sponsors have with our fans, and we look forward to bringing their activations to life for our supporters.”
Through this sponsorship, fans viewing the Lions at home will be treated to a Southern Ford Dealers Halftime Show, featuring a preview of the anticipated second-half action through television, radio and in-stadium properties. Fans can tune into the Southern Ford Dealers Halftime Show on TV27, listen on Real Radio 104.1 in English or La Grande 1030 AM in Spanish.
The Southern Ford Dealers will also call on fans to #NeverHuntAlone by participating in a photo contest that captures their passionate support for Orlando City in hopes of being crowned the Southern Ford Dealers Fan of the Game. At the end of the season, fans will vote for the best photo and the winner will receive ultimate bragging rights by becoming the Southern Ford Dealers Fan of the Year.
In addition, the Southern Ford Dealers will be the presenting sponsor of a to-be-determined match this season, which will include an in-game activation and a promotional giveaway, courtesy of the Southern Ford Dealers.
In 2017, fans will enter City’s brand new, state-of-the-art soccer stadium through the Southern Ford Dealers sponsored Ford gate, and the company will have signage prominently displayed at the future home of the Club.
The sponsorship also includes upcoming player appearances at Southern Ford Dealer events, additional integration on City’s digital properties, and presence at both Orlando Pride matches and Orlando City Youth Soccer events.