ORLANDO, Fla. (March 28, 2023) — On Wednesday morning, Scarf the City, presented by Pepsi, will make its return with the Orlando Pride set to create the ultimate surprise-and-delight scavenger hunt for the fourth time in Club history. Over 1,000 scarves will be distributed across Central Florida, with the Club picking iconic locations and local communities to scatter and hide the scarves for fans to find.
Beginning at sunrise, fans will be able to use social media to pinpoint scarf locations and share their finds using #PepsiScarfTheCity. Those who snag a scarf will receive an exclusive ticket deal for the Pride’s home opener on April 2 and will have the opportunity to win special prizes, courtesy of Pepsi.
Lake Eola will serve as a main hub for the activation, with hundreds available around the lake and at the Walt Disney Amphitheater starting at 7 a.m. ET.
In the evening, select Pride players will be making appearances at local Publix locations, giving out scarves and signing autographs:
Summer Yates and Ally Watt
Time: 5:00 p.m. to 6:30 p.m.
Location: Publix Super Market at Plaza Ecco (3171 S Orange Ave., Orlando, FL 32806)
Mikayla Cluff and Emily Madril
Time: 5:00 p.m. to 6:30 p.m.
Location: Publix Super Market at Palm Springs Center (503 E Altamonte Dr., Altamonte Springs, FL 32701)
Pepsi Scarf the City operated by Orlando Pride, LLC and PepsiCo Beverages North America. No purchase necessary. Contest begins at approximately 6:30 A.M (ET) and ends at approximately 9:00 P.M. (ET) on March 29, 2023. Contest is open to legal residents of Florida who live within a 75-mile radius of Orlando, FL, entrant must be 13 years or older. Void where prohibited. Click here for full official rules.